“Building a good Customer Experience does not happen by accident. It happens by design” – ClareMuscutt

Imagine yourself walking into an exhibition centre and you have in front of your eyes more than 100+ different exhibition stands coaxing you as a customer. Where do you go to first? How do you choose who should get the first opportunity to impress you as a customer?

Your eyes and mind work in tandem to seek out the most impressive pick of them all. And the winner is the one with the best design, the brightest lights and the most attractive features, that appeal to you.

But as an Owner, now that you have your potential customer in your exhibition stand You need to ply your tools and tricks of the trade to keep their attention on your brand/product. You need to make your customer feel and have an extraordinary experience in that very exhibition stand.

How do you achieve this?

You achieve this by transforming your Exhibition Stand into a Customer Experience Centre.

Hi! This is Kompal Bhardwaj, General Manager - Dsigner Studio, The Best Exhibition Stall Fabricators, and Interior Designers in our Beautiful Delhi and NCR.

Today I'm going to share with you a very important aspect of how to get a loyal customer base. In today’s competitive world, Your Company / Brand and even your Experience is not only in competition with others in your own category but in fact, in competition with everyone. And today’s customer truly expects an extraordinarily different Customer. Experience.

They say Marketing is like a War. And in this day and age, your best weapon in winning this war is the Customer Experience Centre. The core of this approach is to establish a personal and highly positive interaction with your customers. An interaction that lasts in their memory. A motivating presentation that shapes their perception of your brand. An experience that they will carry forward and advertise it for you, to everyone absolutely free of charge!

At Dsigner Studio we understand this and our exceptionally qualified team has innovated designs, especially in Exhibition Stands category, to create a Customer Experience Centre like no other with an unforgettable experience for your customers and visitors.

Customer Experience Centre / Zone (CX)

The CX centre/zone experience is defined by the ease of having an interaction with your customer. The experience for the customer from the first contact to becoming a loyal customer should be easy and comfortable. We ensure that our designs and the setup of our Exhibition Stands help you achieve this experience with your customers.

The use of Augmented Reality (AR) in a CX Centre/Zone

AR is a feature that projects virtually any object into a real-life environment. This amazing feature provides your customers with an interactive, 360 degree, and 3D experience. Basically, your customers can place your products artificially into an already existing and real environment

Out of the many uses for the AR feature, the most sought out one by businesses is towards Customer Service Experience. For example, AR can help customers visualize how a particular item of clothing might look at them and in different colors. Or how a particular piece of furniture would look in their desired space. Or for the lovely ladies, how a particular shade of lipstick, eye shadow, etc will look on them. The possibilities are limitless.

AR also helps companies to remotely (through a mobile/laptop camera) solve customer support related issues, by identifying the problem and initiating a quick solution. All this being done remotely, which in turn saves time and money.

Of course, with a high definition of AR application, the right kind of equipment is also needed. That’s where the Oculus Rift S comes into play. This revolutionary VR headset is what transforms Virtual into Reality.

Benefits & Need for Customer Experience Centre

There is no better marketing and revenue-generating tool than a happy and satisfied customer who promotes your business. And therefore, creating the best CX Centre should be the most important factor in your business.

Customer Experience is based on the People and the Product. Either the customer is impressed by the product and/or delighted by the attention of the company representatives. And a happy customer is a lifelong loyal customer. No doubt that the Customer Experience tool is a long-term process and involves a lot of personal touches. 

At Dsigner Studio we make sure that the first impression of your company/product will leave a lasting impression on the minds of your customers. We are constantly upgrading ourselves as per the requirements of our clients, in order to make sure that we deliver the best. We strive to push the boundaries of the norm and transform your Exhibition Stand into a Uniquely Modern and a Digitally EnhancedVR Customer Experience Centre.

This is Kompal Bhardwaj signing off until I meet you soon with another interesting topic of discussion. Ciao.

"For any further advice or suggestions, please feel free to mail your queries to our Exhibition Expert & Consultant, Mr. Kompal Bhardwaj at kompal@dsignerstudio.com and visit our website http://www.dsignerstudio.com/ for more details."

We Listen…………. We Create…………. We Execute